Experiential
Platoon Music Camp
Platoon is committed to amplifying the impact of both emerging and established talent in the African music industry. Through various initiatives, it continually seeks new opportunities to showcase local artists on a global stage.
YEAR 2024
ROLE Project Manager
THE BRIEF
Designed to empower both emerging and established artists, this camp will provide a collaborative space for creativity, mentorship, and global exposure. Through hands-on sessions with industry leaders, songwriting workshops, and production masterclasses, artists will have the opportunity to refine their craft and connect with a global audience.
Watering Seeds Genesis
The camp is a powerful initiative dedicated to empowering talent and fostering collaboration. Through immersive workshops, mentorship sessions, and creative exchanges, artists were given the tools and platform to grow their craft. By bringing together diverse voices and perspectives, the initiative reinforced the transformative power of music in shaping narratives, building communities, and amplifying African talent on a global scale. Marking a significant milestone, this music camp is Platoon’s first in West Africa, further solidifying its dedication to nurturing and elevating regional talent.
Sounds of TomorrowA Future Forged in Music
By laying the foundation for lasting artistic growth, the camp's impact extends far beyond its duration. It cultivates a legacy of mentorship, collaboration, and innovation, empowering a new generation of artists to push creative boundaries. As participants carry forward the skills, connections, and inspiration gained, they contribute to a thriving music ecosystem that continues to uplift African talent. This initiative not only celebrates the present but also paves the way for a future where the region’s creative voices resonate globally for years to come.
Impact
TEAM & COLLABORATORS
Femme Africa Project Partner
Puma Gifting partner
Sparkle Banking Partner
Oriamo Entertainment Partner
TOMS Gifting Partner
Coca-Cola Refreshment Partner
LOCATION
Ogidi Studios Lagos, Nigeria
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